Singapore Retail Market Predictions 2021: Toward a structural shift in shopping channels (Savills)

The pandemic has induced behavioural changes amongst consumers that are likely to stay permanent. This has hit the physical retail and F&B sectors hardest and the industry has to be quick to adapt to this new reality in order to nurture the sector back to recovery, albeit in an evolved form.

Footfall numbers will be hard-pressed to return to pre-COVID levels so long as the need to social distance is enforced. The takeaway channel is therefore vital. With incomes falling and unemployment rising, food delivery companies are seeing a decline in activity from the peaks witnessed in the months of April and May. Parents are telling their children now not to order frivolously. Footfall ebbs and flows with some days seeing much greater activity than others (same as our office – some days we have 30% of the workers back while for most of the time, it’s just 15% to 20%). It is difficult to predict the daily flow these days. Whenever helicopter money is disbursed by the government, the crowd emerges in the suburbs. But give it about 10 days and the patronage falls back to pre-payout levels.

The points highlighted above are summarised in the following heatmaps. Table 1A and 1B show the heatmap of revenues by broad tenant types in CBD and Suburban locations. These are the findings obtained after spending weeks soliciting feedback from various retail and F&B operators plus plying the grounds to weed off the weekend-weekday effects.