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CBRE’s 2025 Asia Pacific Investor Intentions Survey uncovered an improvement in buying intentions across most markets in Asia Pacific this year, with over half of respondents indicating their preference to buy more real estate in 2025. With the interest rate cut cycle underway in most markets, investors are gearing up for an increase in activity over the next 12 months, albeit with individual Asia Pacific markets staggered at different stages of the pricing and investment cycles.

Although real estate investment activity in most markets is forecasted to increase through 2025, the extent at which it will do so will differ according to location. While markets including Australia, Korea, Singapore, and Hong Kong SAR are expected to see gains in transaction activity in 2025, investors are less optimistic about the extent of rate cuts in 2025, which could weigh on investment sentiment throughout the year. After a strong 2024, Japan and India are expected to witness robust purchasing activity in 2025, with core/core-plus investment strategies in the former and opportunistic strategies in the latter most prevalent. 

The survey was conducted in November and December 2024. Over 460 responses were received from participants who were asked a range of questions related to their buying intentions, perceived challenges and preferred investment strategies, sectors, and markets for the coming year. 

Other key findings:

  • Sentiment: Overall investment sentiment has improved, with net buying intentions increasing from 5% in 2024 to 13% in 2025. Investors indicated that interest rate cuts and asset repricing are the main reasons behind their willingness to increase allocations to real estate.
  • Strategy: The survey revealed that core-plus and value-added investment strategies are set to gain momentum in 2025 as investors look to hit target returns and acquire core assets for core-plus and value-add pricing. Interest in opportunistic investment strategies continues to weaken.
  • Asset class: Offices and data centres saw the biggest uptick in investor preference in 2025, with investors in the former seeking core and core-plus product, and buyers of the latter preferring opportunistic pricing, particularly in Southeast Asia. Among core investors, industrial remains the preferred property type. While living sector assets remain attractive, the lack of investable stock outside of Japan, Australia and mainland China will continue to cap investment activity in the region.
  • Alternatives: Healthcare assets remain top of mind for investors considering alternative assets, with data centres climbing back to second place. This year’s survey also uncovered a greater emphasis on living sector assets, such as retirement living and student accommodation.
  • Destinations: Tokyo retained top spot for a sixth consecutive year as the preferred market for cross-border real estate investment, followed by Sydney and Singapore. Two Indian markets (Mumbai and New Delhi) ranked in the top 10 cross-border destinations for the first time since surveys began.
  • Sustainability: Investors ranked acquisition and development of green buildings above retrofitting existing buildings as their top option in 2025. Although progress remains gradual, investors continue the trend of placing a higher green premium on ESG-certified assets.

 

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CBRE’s latest leasing market sentiment index reveals that overall leasing sentiment improved in Q4 2024, led by Japan and Korea, with the leasing pipeline to improve slightly across all sectors in 2025:

  • Office – Lower appetite for expansion: There was a slight increase in enquiries and site inspections this quarter, with most occupiers opting for lease renewals over relocations. Selected markets, particularly those in Greater China, continued to report downward pressure on rents. Expansionary sentiment remained strong in Japan, but tenants in mainland China focused on downsizing to cut costs.
  • Retail – Upbeat sentiment: Leasing sentiment remained positive, backed by strong expansionary demand. Hong Kong SAR and Australia reported a rebound in sentiment amid a rise in enquiries and site inspections. The leasing market continued to favour landlords, with rents witnessing steady gains.
  • Industrial & Logistics – Tenant-favoured: Most surveyed markets remained in favour of tenants, consistent with the previous quarter. Rising incentives were also observed. Expansionary appetite is stronger compared to last year.

 

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APREA's flagship event, the Asia Pacific Real Assets Leaders' Congress, highlighted Asia’s growing importance as a prime investment destination amidst global macroeconomic shifts.

Key points:

  • Japan was spotlighted for its stability and opportunities in real estate, with rising demand in sectors like offices, logistics, and residential markets. Innovations such as data centers and J-REITs with stable yields were also emphasized as attractive investments.
  • India’s booming logistics and REITs and InviTs sectors, driven by strong domestic demand and liberalized regulations, make it a compelling choice for global investors seeking growth.
  • Emerging sectors across Asia, including data centers, life sciences, and senior housing, were identified as promising opportunities, particularly as ESG considerations and technology integration reshape real assets.
  • Despite challenges such as China’s economic headwinds and regional geopolitical uncertainties, the conference underscored the importance of adapting investment strategies and leveraging Asia’s growth story to navigate the evolving global real assets landscape.

A New Global Order Conference Takeaways Leaders Congress 2024 final 1

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The rise of mixed-use development platforms has prompted hospitality brands to diversify their offerings, expanding into residential spaces such as resort villas and luxury apartments to cater to a broader audience. This note provides an overview of the concept of Branded Residences and explores how the Indian market is adapting and evolving with this trend. As the hospitality sector in India is still relatively new to Branded Residences, this note highlights key features, incentives, and regulatory considerations, serving as a guide for both the hospitality and real estate sectors to make informed decisions.

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In today's highly competitive Asia Pacific retail market, retailers must continually create innovative products, services and experiences to differentiate themselves from their peers. With brick-and-mortar retail remaining an integral part of consumers' shopping journey, retail real estate continues to play a major role in the creation and delivery of innovative brand experience.

Based on its market-leading research, CBRE has identified 12 attributes that nurture innovation in retail real estate across four pillars: 1) Market size; 2) Consumer profile; 3) Retailer growth strategies; 4) Spaces that tell a story.

CBRE has used these attributes to create the Asia Pacific Retail Innovation Index, which analyses the innovation performance of major cities in Asia Pacific and identifies their strengths, weaknesses and relative appeal to retailers.

The report also provides recommendations to retailers and landlords on how to spark innovation and creativity in their portfolios to address the retail industry’s evolving needs and expectations.

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