Artificial Intelligence: Real Estate Revolution or Evolution? (JLL) 19 September 2023
Key findings
With new products like ChatGPT, AI’s potential to transform the global economy has captured the world’s imagination
- AI has enormous potential to reshape real estate, with near and long-term impacts ranging from the emergence of new markets and asset types to innovations in investment and revenue models.
- A rapidly expanding AI ecosystem and its supporting infrastructure will drive demand for real estate in different markets across the globe.
- PropTech adoption has laid a solid foundation for AI integration in real estate. Organizations will need to consider how they can harness AI strategically and ethically, piloting applications before scaling to deliver value.